Kaitlin Brennan

College Content Years

I fell in love with creating content in college. After accidentally stumbling into a meeting during freshmen orientation, I found myself a new member of the Arts and Culture reporting team at the KJHK: The University of Kansas' student-run radio station. At the time, I committed myself to only finishing the one news story I was assigned. Three years later I was the Station Manager. 

​

At KJHK, I honed marketable skills such as writing live reads, audio editing in Adobe Audition, recording live artists, and building WordPress websites. Beyond technical skills, I learned valuable leadership, delegation, and team management. I discovered how to produce and host a weekly show, understand the day-to-day operations of a radio station, and identify my strengths and weaknesses.

​

But most importantly, I learned what I wanted to do with my life: I wanted to build something. I wanted to take big ideas and actualize them. Whatever those ideas may be. 

​

Startup + Agency Experiences

After college, I got my first job working for a startup through the Techstars Sprint Accelerator program. I had no previous entrepreneurial experience, and I was terrified I would "break something." But those initial fears and anxieties quickly evaporated after the first few weeks. Because through Techstars, I had found a community of peers all working passionately towards something ––I had found my adult version of KJKH.  

 

At Techstars, I learned how to build a marketing strategy and then how to execute those strategies. I heard a lot of good pitches and a lot of bad ones too. I made great friends and mentors who I still lean on heavily today.  

 

After working for Techstars companies for a few years, a small marketing agency scooped me up. There, I dove into the world of content marketing and SEO. I witnesses firsthand  how a well-executed content strategy can widen the sales funnel and nurture live clients. I got more involved in bigger-picture planning and created documentation like creative briefs, growth strategy plans, and paid marketing campaigns. I also got really good at email marketing (it’s a thing, I swear!). 

​

Improv + Sketch Comedy

During my agency life, I took my first improv class on a whim, not expecting to get much out of it. I was wrong, and improv soon proved to be one of the most important things I ever did with my life. Not only did it teach me how to listen better, collaborate more effectively, and think on my feet, I found a lifelong passion that would eventually push me to Los Angeles.  

 

After studying improv for 2years through the Improv Shop KC and the KCIC, I started performing regularly throughout Kansas City. And since I can't casually have a hobby, I began producing shows, working the box office, running marketing for my teams, hosting, and generally just trying to insert myself into as many improv comedy things as possible.

​​

Move to LA

And now I've lived in Los Angeles for almost five years. I've stayed working in content (my oldest passion) for brands like ChowNow, Big Commerce, Shift4, and more. 

​

At this point in my career, there's no piece of content I haven't created. I've developed copy for blogs, white papers, social media (organic and paid), webinar scripts, slideshow presentations, product demos, pitch decks, landing pages, emails, paid ad copy (print and digital), and more. 
 

In my free time, I write and perform sketch comedy, go for hikes and make ceramic pots on the potter's wheel.

​